Accounting for digital marketers

Maximise the ROI of your creative business

Do you live and breathe conversion all day, but want to shrivel up and die whenever the 30th of June rolls around?

We are the accountants you wish you connected with years ago.

Love your professional online marketing business but hate the admin? We take on your user experience so you can focus on… well, the positive experiences! 

Whether you’re a marketer for hire, a full time freelance social media guru, or a content creator; we intimately understand your dreams and struggles. Because we lived - and are still living! - in your same creative world.

Making a living from being creative is hard. But the tax part can be easy.

Accounting for digital marketers and content specialists.

Bookkeeping for marketers.

Business and tax advice all year round

Let us AMPLIFY your business and SIMPLIFY your life!

Call us 02 4715 1000
Anthony De Filippis Owner of Amplify 11 Penrith Chartered Tax Accountant

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Getting your business ready to publish


Properly maintained bookkeeping is a pain in the butt. BUT it’s also the starting point for useful insights into how things are really going in your digital marketing business.

Are you wondering if you can claim for Linkedin Premium? Eyeing up that ‘what comes after cookies’ course? Not sure if you can afford to bring in an assistant to help with some of the client-facing workload?

When we keep your books tidy, we get an understanding of your actual “spendable cash” situation.

Leave the bookkeeping to us, Xero, and ReceiptBank. You go network, ideate, and get noticed.

After all, you don’t spend all day building landing pages just to be your own accountant in the evenings, right?



Trying to calculate your employees’ leave entitlements and weekly pay packets without knowing the ins and outs is like being asked to create a brand identity without talking to anyone on the team, or seeing the product.

Yep, you’d be lost. You could produce something, but it wouldn’t be relevant.

So, how about you focus on the SEO, and we’ll focus on the ‘P-A-Y’... well, you know.

We’ve got you, go get it!

Xero implementation and training

Like all proper marketing professionals, we don’t put our name on anything we don’t truly endorse. Here at Amplify 11, we recommend Xero because it’s the software we use to run our business.

It’s collaborative like Google Docs, so we even get to see what you see, and make sure you don’t mess up.

As a marketer, you’ve adjusted quickly to new platforms. A LOT. Google Analytics? Hubspot? HotJar? Literally every social media site?

Yeah, you can do them all. But you should be using your time to work on your client pipelines, not figure out another system.

That’s why we offer full implementation, set-up, and training to ease you into Xero.

Master it once and regret it never!

Digital Marketing Accounting

Amplify, upsell, find that reach

Now you’re optimised and ready to go, so let’s dig into the UX.

Accountant for Digital Marketing Agencies

sh!t in = sh!t out

You know it. We know it. No matter how you play with the analytics - if your keywords aren’t relevant, you won’t make it to the first search page.

That’s why we study your business like you scrutinise your conversion rates, before we show you how you’re ranking for all the fiddly financial stuff.

For us, that means gathering up your sales receipts, expense accounts, and invoices; and making sure they are meticulously accounted for and classified.

Then, you could say we help you build out a content plan so you have a fully automated posting schedule: We’ll move your prepaid expenses into the correct financial period. We’ll set you up with a fixed asset register to categorise, track, and properly depreciate the tools of your trade.

You’ve always known digital marketing is a money-maker. You’ve been making a living off it for years. Now you’ll have the proof of your freelance pudding to stick it to anyone who tells you it’s a millennial dream and to get a real job! 

The power of a feedback loop

You know how much can be learned through feedback. So do we. Let’s action the insight.

Tax and reporting

Traditional accountants call this “tax compliance” - we call it, “Keeping you out of jail!”

As a business you’re required by the ATO and ASIC to file a tax return and prepare financial statements every. Single. Year.

We make sure what needs to happen will happen, sure. But you never half-bum it, and neither do we.

We give you a complete, valuable insight into the financial state of your digital marketing business.

Now you can make smart decisions that make you more money with your marketing!

Business activity statements

This is another tax obligation that we take care of and manage for you on a quarterly basis.

We will carry out an audit of ALL your transactions for the period.

We’ll check that your purchase GST has been claimed where it can be.

And keep you out of trouble by making sure you haven’t accidentally claimed it where you shouldn’t have.

Tax planning

In between building campaigns and hiring and firing remote staff in your search for the perfect team, the knowledge of a huge tax bill at the end of the year can easily become overwhelming.

At Amplify 11 we know how this can get in the way of you being your best creative self.

Our tax planning service gives you light guidance throughout the financial year, followed by a sprint three months before it ends.

No more leaving it to the last minute. Now you’ve got year-round control of your financial obligations. All while crushing that tax anxiety that keeps you up at night.

Because at Amplify 11, we’re all about freeing you up to work your marketing magic.

You’d never launch without knowing the market

So, why would you start tax season without a plan?

Business structuring​

The correct business structure is crucial for tax and succession planning.

This sounds boring until you realise that it influences the amount of tax you pay and how much ends up in your pocket!

AND makes it easy for you to add (or remove!) freelancers, contractors, or that one annoying partner.

You know things move super quick in our industry. You need to stick to agile strategies - know when to test and when to invest.

Marketing isn’t simple, but accounting can be.

We understand that and can help, because we are you!

Budgeting and forecasting

Budgeting: Making sure you don’t overspend

Forecasting: Estimating your future expenses

You wouldn’t take a guess at your cost per mille, so why would you guess at your income?

Let us help you with your business prospects based on your actual numbers. No more guessology.

Using your current incoming and outgoing cash, we can help you work out if by this time next year you’ll have the funds to update your home office setup - or just enough to renew that Canva Premium subscription.

Business planning

You’d never spend the big money on ads for a sales funnel without A-B testing.

That’s a recipe for blowing out your costs in no time and having nothing to show for it.

Business is much the same. You need a plan before you begin the next phase of your project.

And we know that. We’ll work out the flow of your finances, so there’s more money in your pocket.

Who we do it for

Sole Traders





SMSF Seekers










Ready to improve the CTR of your marketing business?

If you’re ready to add a team of creative accountants to your creative business so you can Maximise profits and simplify paperwork, contact us now

Accounting and tax sessions with Amplify 11 turns what some may think is a chore into a pleasure.